But, alongside the announcement of +1 comes two more interesting and rather low key releases. The first being Google+ and the second being Google's addition of social media tracking within Google Analytics and Webmaster Tools.
Google+ appears to be the latest social networking attempt from Google and will hopefully take into account the lessons learnt from Buzz & Wave! The idea involves a number of strands, listed below and will be available on your mobile (Android, Apple, Blackberry, Nokia/Symbian, Windows Mobile) through a mixture of native apps and web apps.
Circles - An interesting way of sorting your contact into more manageable groups, family in one circle, friends in another.
Sparks - Hmmmm, search & RSS combined maybe?
Huddle - A group texting facility sounds interesting, i'm assuming there will be a heavy tie in with Google Voice at some point.
Hangouts - Rolled into the whole package is also Video chat (a swipe at Skype/Facebook?) that you can use between selected friends or whole groups of people.
At the moment it's in limited release but you can register your interest here:
Tracking is listed under a new 'Social' navigation option and appears to only be available via the new version of Analytics. If you fancy having a go then you can find further details below:
- Google Analytics & Webmaster Tools overview via Mashable
- Social Interaction Tracking Code via Google